A week ago, just as the violence in Israel moved from a Gaza “incursion” to a two-front war, Project Genesis was putting the finishing touches on a special program to encourage more Torah learning during the summer. Since Torah study is a shield for the entire Jewish People, this gives new urgency to our program.

You could be going to Israel (or winning a cash prize) at our expense, just for spreading the word!

The idea is very simple: come to Torah.org and refer a friend through our new program. When you and your friend both subscribe, you’ll be entered for special prize giveaways. When we reach 10,000 new subscribers through the program, we’ll give away a ticket to Israel!

For the bloggers (and anyone with a web site) you can also refer people directly to the “pray for Israel” page — see the graphic in the upper-right-hand corner. For graphics and help with links, there’s more information here:

Once you refer one friend, you’ll see on the following page a customized link, unique to you. You can use that link in emails to more friends and on your own blog, using a graphic such as our blog button:

Torah.org Blog Button

But for maximum effect, you can refer people directly to “pray for Israel” with a special link created for you. We will certainly not identify those who blog under a pseudonym, of course. Just write to us at prayforisrael at torah.org to create your code!